The Story Behind the Development of 7-ELEVEN’s Popular “Sandwiches”! The Person in Charge Shares Their Passion and Commitment
In our previous article, we featured 7-ELEVEN’s smoothies, highlighting their convenience and appeal.
This time, as the second installment, we’re turning the spotlight on another popular item—sandwiches!
7-ELEVEN’s sandwiches are perfectly balanced with fluffy bread and fresh ingredients, making them ideal for a quick bite or lunch.
We interviewed a 7-ELEVEN representative to learn how these sandwiches were created and what kind of dedication goes into them.
🥪 What kinds of sandwiches does 7-ELEVEN offer?
7-ELEVEN always offers more than 10 types of sandwiches.
Here, we’ve picked out 5 of the most popular and classic ones to introduce to you.
１．Egg Sandwich
This sandwich features soft, moist bread filled with a rich and creamy egg mixture blended with mayonnaise.
Recently, it has gained attention on social media and travel blogs, and is becoming popular among international visitors.
If you’re coming to Japan, this is definitely one sandwich you should try!
２．Mixed Sandwich
This classic sandwich lets you enjoy three types of fillings in one pack: tuna, ham with lettuce, and egg.
It’s perfect for those who want a well-balanced variety of flavors in one bite.
３．Crispy Lettuce Sandwich
This sandwich combines the crisp texture of fresh lettuce with ham and cheese. The addition of honey-based French dressing gives it a refreshing taste, making it perfect for those who are health-conscious.
４．Teriyaki Chicken and Egg Sandwich
Soft and juicy chicken is paired with rich teriyaki sauce, then layered with boiled eggs and egg salad. It’s a hearty and flavorful sandwich, ideal for those who want to experience a taste of Japan.
５．Egg & Tuna Sandwich
A classic sandwich that combines egg salad and tuna salad, both easy to eat and mild in flavor. If you’re unsure about which one to choose, this is the perfect option for you!
🎤 Interview with a 7-ELEVEN representative: The Secrets Behind the Deliciousness and Dedication
We spoke with a 7-ELEVEN representative to learn more about their sandwiches.
Q1. What inspired 7-ELEVEN to develop sandwiches?
A. The idea came from the need to provide busy modern individuals with an easy, balanced meal for breakfast or lunch. In particular, there’s a high demand in urban areas for a “quick yet satisfying meal,” and that’s how the sandwich was created to meet this need.
Q2. What details do you pay special attention to?
A. We developed a special sandwich bread that maintains a soft texture even when chilled. The dough is fermented at a specific temperature and time, and we carefully adjust the baking process. We use fresh vegetables and flavorful hams and cheeses for the fillings.
Additionally, through cold chain logistics, we ensure the vegetables maintain their crispness and freshness.
Q3. Were there any challenges during the development process?
A. Maintaining the right moisture in the bread was a major challenge. By optimizing the production line’s time and processes, we’ve been able to prevent the bread from becoming dry.
We also experimented with different combinations of ingredients to find the perfect balance of taste and texture.
🆕 Seasonal Sandwiches
In fact, 7-ELEVEN’s sandwiches change with the seasons. In spring, you can find a sweet sandwich with strawberries, while in summer, there are refreshing chicken sandwiches. In autumn, you’ll discover unique varieties made with pumpkin or sweet potatoes. There’s always something new to try, so be sure to check them out whenever you visit!
Product Details：Limited-Time Strawberry Sandwich
📍 Where to Buy?
7-ELEVEN stores are located nationwide, so you can easily find them near popular tourist spots.
Find the nearest store on Google Maps
👉 https://www.google.com/maps/search/7-ELEVEN/
Please note that some products may not be available at all stores, or may not yet be sold in certain regions. Additionally, even if a product is listed, it may no longer be available due to high demand. For product availability, please contact the store directly.
🎯 Conclusion: A Must-Buy When You See It!
7-ELEVEN’s sandwiches are made with fresh, local ingredients unique to Japan, and there are a wide variety of options, including Japanese-style flavors and vegetarian-friendly choices. They are perfect for a light snack or lunch while sightseeing, and the best part is that they are available at 7-ELEVEN stores across Japan. The next time you visit Japan, be sure to try them and find your new favorite!