Change them up depending on your mood! Chifure Lipsticks

Hello, this is Payke writer, LINA!
I know this is sudden, but what lipstick color do you use? Even if I wanted to try different shades, since one lipstick is expensive, I wouldn’t be surprised if only a few people owned many lipstick colors.
So today, I want to introduce you to affordable lipsticks that are very popular between Japanese women!

One lipstick is 300 yen!【Chifure Lipsticks】


Chifure is a Japanese brand that values “high quality, reasonable prices” and has gained a lot of trust from women of all ages. Becoming a hot topic between young women, many have said that “those Chifure lipsticks are affordable and usable!”
Actually, these series of 300 yen (tax excluded) lipsticks are for refills, and these are what they look like after opening them.

Because they’re for refills, they’re slightly smaller than normal sized lipsticks.
Let’s remove the cap.

The simple design is very cute, isn’t it♪ It’s been trending among Instagrammers to take stylish photos while wearing these Chifure lipsticks.
Also, when using the lipsticks, you can put them inside a separately-sold case, and because these cases could be reused many times, they’re quite environmentally friendly.

These separately sold cases are 100 yen (tax excluded). There are metal cases as well, with a price of 300 yen (tax excluded).
The secret to the Chifure lipsticks’ popularity would have to be its quality! For its low price, the formula contains hyaluronic acid, a moisturizing agent, and it feels very supple and smooth on the lips.

18 Colors in Total! Which color will you choose?

One more secret to its popularity would be its wide variety of colors. With 18 colors in total, it’ll fulfill the wishes of women who want to try out many different shades♡
So this time, I want to introduce you to the 4 most popular colors according to Instagram and product reviews!
The classic, admirable color!【Pink Type 118】

The trendy, energetic color!【Orange Type 418】

The not-too-bold, fashionable red!【Red Type 553】

The reddish, handsome brown!【Brown Type 748】

I tried swatching them for comparison.

Every shade has great color payoff and they look very pretty!
To the person that thought- I wonder which color I should choose…! I must repeat, one lipstick is 300 yen (tax excluded) and so if you can’t decide, I’d recommend buying a couple shades at once!
What do you think? These lipsticks could be purchased at places like drugstores. To those who don’t normally experiment with new colors, it might be nice to take this opportunity to change up your lipstick shades depending on your different moods and fashion styles♪ Please check them out!