Perfect as a souvenir or gift from your trip to Japan! Starbucks’ local mugs: “Been There Series”

At Starbucks locations across Japan, you can find unique “local mugs” packed with the scenery and culture of each region.
They’re super popular as travel souvenirs and keepsakes, and are a must-check item for Starbucks fans and collectors alike.
What is the “Been There Series” local mug collection?
Source : Starbucks Stories Japan
Starbucks’ “Been There Series” local mugs are part of a popular global collection, featuring exclusive designs that can only be found at Starbucks stores in each specific region.
In Japan, the series began in 2018 and now includes city versions like Tokyo, Kyoto, Osaka, Fukuoka, Nagoya, and Sapporo.
With their colorful and unique designs, these mugs have also caught the attention of Starbucks fans overseas—many say it’s a “must-buy” item when visiting Japan!
Why are they so popular?
Source : Starbucks Stories Japan
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Super exclusive! Since they’re only sold in specific regions, they feel extra special.
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Cute designs! The local, art-style illustrations are a big draw.
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Practical! You can use them as regular mugs, or display them as stylish décor.
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Perfect as souvenirs! A great gift that your friends and family overseas will love.
The real charm of the “Been There Series” lies in the unique designs inspired by each location!
Each mug features adorable illustrations of local landmarks, food, and culture—just looking at them makes you feel like you’re on a trip.
For those curious about the actual designs, we took a closer look at the must-visit cities of Tokyo, Kyoto, and Hiroshima during our trip to Japan!
What’s the Tokyo version of the mug like?
The Tokyo mug is packed with the charm of a metropolis where various cultures and people come together.
You’ll find plenty of iconic Tokyo motifs, like the Starbucks Reserve® Roastery in Nakameguro, cherry blossoms along the Meguro River, and pandas from Ueno.
The cool navy and gray color scheme gives it a modern, urban vibe.
Besides the mug, there are also stainless steel bottles and Starbucks cards available—definitely items you’ll want to collect as a set!
Here’s what the Kyoto version looks like!
The Kyoto mug and bottle are packed with the charm of a city rich in history and nature.
You’ll find lots of Kyoto-inspired motifs, like Kinkaku-ji (Golden Pavilion), maiko (apprentice geisha), the five-story pagoda, couples by the Kamo River, and nama yatsuhashi (a traditional sweet), all of which scream “Kyoto!”
The colors are soft pink and green, creating a gentle and elegant atmosphere that’s absolutely irresistible.
It’s hugely popular with school trip students and overseas tourists!
Additionally, there’s a special “Collectible Snow Globe & Mug KYOTO” set, featuring a mini mug and snow globe. It’s a perfect souvenir for yourself!
The Hiroshima version is also a must-check!
The Hiroshima mug features the prefecture’s symbol, the maple leaf, surrounded by local specialties like momiji manju (maple leaf-shaped sweets), okonomiyaki (Japanese savory pancake), lemons, and oysters—all the famous flavors of Hiroshima.
The warm red and pink color scheme reflects the heartfelt atmosphere of Hiroshima.
There’s also a Starbucks card available, featuring scenes of people cycling and the natural beauty of the Seto Inland Sea, bringing back memories of your travels.
Where to buy it?
Basically, these mugs are only available at Starbucks in the respective region. So, you’ll find the Tokyo mug in Tokyo, the Hiroshima mug in Hiroshima… and so on. That’s why a mug you get while traveling is extra special!
If you’re planning to visit various cities, it’s also fun to tour the Starbucks stores and collect mugs from each place!
There are also other must-check items besides the mugs!
At Starbucks, it’s not just the mugs—there are also stainless steel bottles and local Bearistas (stuffed animals) available. You might find items that capture the charm of the region!
By the way, the mugs are 2,600 yen, and the stainless steel bottle in the picture is 5,450 yen. Don’t worry—prices don’t vary by region!
Be sure to stop by Starbucks during your trip and check out the limited-edition goods available!
Let’s check out the “Been There Series” for your dream travel destination!
Starbucks’ “Been There Series” features mugs that uniquely depict the landmarks, local food, and culture of each region.
For example, in nature-rich Hokkaido (not covered here), you’ll find motifs like lavender and snowmen; in Fukuoka, there are yatai (street food stalls) and ramen; and in Okinawa, the iconic Shisa and the blue sea are featured.
If you want to check out the designs, be sure to visit Starbucks’ official regional products page!
When your next travel destination is set, consider thinking about “What should I eat?” and “What kind of views will I see?” but also “What local mugs are available?”
Add an extra layer of fun to your trip by picking up a mug at the local Starbucks, and enjoy the journey while feeling the unique charm of each region!